Hallmark Gift Books for Adults

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  • Hallmark Gift Books was launched in 1999.
  • The Hallmark Gift Book collection includes licensed material from publishing partners and original works developed by Hallmark artists and writers.
  • The collection of Hallmark Gift Books includes about 100 titles. About 40-50 percent of the collection is refreshed with new titles each year.
  • Hallmark receives regular feedback via e-mail and letters from those who purchase and receive Hallmark books. This input is used to help shape future changes to the line.

Product Features

  • Hallmark offers books for people of all ages in a range of formats and a variety of subjects.
  • Hallmark Gift Books are written and illustrated to be more than stories, they are a gift made to be given and received and are meaningful ways to share with loved ones just what they need to hear.
  • The message conveyed in a Hallmark Gift Book is as unique as the relationship it celebrates. Quality and creativity are woven together to create books that are meaningful for both the giver and the recipient.
  • Hallmark offers books for people of all ages in a range of formats and a variety of subjects. Titles include story time classics, humorous words of wisdom and special seasonal books.
  • Many Hallmark Gift Book titles make great gifts for Mother's Day, Father's Day and Graduation.
  • To help consumers find just the right book for their recipient, Hallmark presents books by topic. Here are the categories and a few current titles:
    • Love and Romance: Married for Life and You & Me
    • Birthday: Now You're 50 and Be Good on Your Birthday, Be Bad on Your Birthday
    • Encourage & Inspire: What a Wonderful World and You are My Happy
    • Family: Dreams for My Daughter and My Mom, My Friend 
    • Family & Friends: Wishes For My Friend and True Friend
    • Faith: Because Jesus and Shine On, Beautiful Soul! A Book for Friends
    • Just for Fun: Sorry I Pooped In Your Shoe and The Secret Lives of US Presidents
    • Wit and Wisdom: Wit and Wisdom of Disney and Peanuts Guide to Life
    • Other Occasions: College Survival Guide and I'm Here for You

In Stores & Online

Hallmark Gift Books are available online at Hallmark.com, at Hallmark Gold Crown® stores nationwide, and at many other retailers that sell the Hallmark brand. Use the store locator on Hallmark.com to find the nearest Hallmark Gold Crown store.


Fun Fact

The first Hallmark Hall of Fame production, Amahl and the Night Visitors, aired in 1951 and was the first original opera created for television.